Is your blog or company site out of date? Are you wondering how you can make some quick changes to spruce it up?
A website upgrade is a great way to start the new year off strong. These following changes can be done on your own, but you can always look for someone who can help you if you don’t have the time.
Here are three ways to do a website upgrade before the new year:
1. Research current web design and development trends.
The digital world is constantly changing, so it’s important to stay informed of best practices. A simple Google search will give you suggestions on both new web design ideas to try and old strategies to kick to the curb.
2. Give it a makeover with a new theme or updated copy.
It’s common to choose a nice design and create powerful copy when you first launch your website, then forget to update it as time goes on. Changing the appearance of your site is as easy as finding a different layout or hiring somebody to create one for you. You’ll also want to consider going through your pages and making edits to ensure all the information is accurate (and that it sounds great!).
3. Implement a stronger SEO strategy.
Search engine optimization (SEO) is just one of many digital marketing techniques, and it is extremely effective if done correctly. This could include linking your social media profiles to your contact section, improving your title and description tags, or adding keywords into blog posts and page content. Although it may take time to see notable improvements, this can help to give your site a boost in search results, which will ultimately increase your visibility and sales!
It’s never too late to get your website straight.
Whether you do it yourself or have someone do it for you, give your website a facelift by making these changes today!